When we start looking at ways to increase search ranking and online visibility for websites, there can be a lot of uncertainty, or gray areas, and it can seem hard to figure out what the best tactics to boost your website might be. Part of that is that the ultimate goal for each website might […]
You’ve probably noticed in Google searches, sometimes results appear with yellow star ratings, revealing how highly customers of the business or product have reviewed it online. This can be a great marketing tool, kind of like an instant positive referral from your customers to someone who’s searching for what you offer. It’s a simple process […]
Taking advantage of free advertising is something every small business owner hopes to be able to do, and there’s an easy opportunity for just that on your Google My Business profile. Google has been using plenty of new features, like service menus and appointment booking links, on Google My Business to collect information about local […]
3 of the most important blogging benefits for business If you’ve heard that people are using blogging to grow their business online, but are struggling to connect the dots on exactly how it works and how it will benefit your business, you’re not alone. It can be difficult to understand the exact reasoning behind creating […]