How to Optimize a Google My Business Profile For Dentists Imagine you’re a patient who’s moved to a new area and needs to find a dentist. How would you begin your search? Would you ask a friend or turn to the Yellow Pages? By and large when patients are looking for a dental care provider, […]
Reviews are a vitally important part of a local SEO strategy for dental practices. When choosing a healthcare provider, nearly 70% of patients report that online reputation to be very important, which makes your practice’s online reviews an essential part of your overall patient attraction strategy. Unfortunately, a lot of practices are going about collecting […]
Taking advantage of free advertising is something every small business owner hopes to be able to do, and there’s an easy opportunity for just that on your Google My Business profile. Google has been using plenty of new features, like service menus and appointment booking links, on Google My Business to collect information about local […]
If you’re in a service-based business, like medical or dental practices, salons and spas, home or car repair businesses, there are new options available from Google to improve your online presence using your Google My Business profile. Google announced they have expanded their My Business menu editor tool, something previously only available to restaurants and […]
Service-based businesses like dental practices, law offices, or salons are finding more and more success using Google MyBusiness to connect with potential clients. In fact, if you have a location-based business of any kind, Google MyBusiness is already affecting your online presence — and your competition’s, too. Would-be customers looking for a local service, for […]
Everyone with a website is familiar, by now, with the intermittent huge changes Google makes to how it searches, ranks and recommends sites online. In the fall of 2018, one such big change was rolled out, and it’s one that disproportionately affects health, medical and wellness sites. For dentists keeping an eye on how their […]
Reviews are an incredibly important part of a local SEO strategy for dental practices, yet unfortunately, a lot of practices are going about collecting them in the wrong ways. Many practices collect reviews on internal reviews portals, which pass up a bunch of SEO-related benefits of reviews. This post will cover information about why reviews […]
Online reviews are an enormously important part of local SEO strategy. 92% of customers read online reviews and 88% trust reviews as much as they would a recommendation from a friend. With the importance of online reviews to consumers, it’s not shocking that they’ve been incorporated as a ranking factor in local SEO. In fact, […]
Understand How to Succeed at Dental Marketing If you’re a dentist or work for one, you probably already know that good marketing can make a big difference in your ability to attract new patients, grow your practice, and boost your reputation and your business bottom line. But the maze of information out there on just […]
Why Use Google Posts? If you’re a location-based business, chances are you’re always looking for new ways to stand out and bring more customers into your place of business. Local search is extremely powerful for small, location-based businesses, with 80% of consumers using search to find local information and half of mobile searches resulting in […]